What is Beyond the Game?
Beyond the Game is a transformative event hosted by N-OvateUs Foundation in partnership with the NORD Commission. Designed to inspire and equip students with the skills and vision needed for tomorrow’s world, this unique experience combines innovation, sports, and education during the excitement of Super Bowl Superweek.
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See You at
beyond The game!
Inspiring Tomorrow’s
Innovators Today
What to
Expect
Experience Innovation Firsthand
Dive into the world of eSports and flag football while exploring how technology is shaping the future of sports and education.
Discover Career
Pathways
Uncover opportunities in sports, media, and technology, and learn how to turn your passion into a thriving career.
Be Part of
the Change
Join a movement dedicated to breaking barriers, fostering equity, and inspiring the next generation of innovators and leaders.
What to
Expect
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Sponsor Beyond
The Game
Sponsoring Beyond the Game means more than visibility—it’s about creating real opportunities for the next generation. Let’s work together to make a difference.
Contact us today to discuss sponsorship!
Thank you to our sponsors!
Catalyst for Change: Shaping the Future of Sports and Education!
About the Beyond the Game Experience
Held during Super Bowl Superweek on February 3rd and 4th at the Milne Recreation Department, the Beyond the Game Experience is designed to inspire and equip students with the skills and vision needed for tomorrow’s world. In partnership with NORD and the New Orleans Charter School District, this two-day immersive event introduces middle and high school students to eSports and flag football—two of the most exciting frontiers in modern sports.
Catalyst for Change, Launchpad for the Future:
This event is a unique opportunity to shape the K-12 pipeline for emerging sports, digital careers, and innovation-driven learning. Leveraging the excitement of Super Bowl week, we’re using this national spotlight to bring awareness to the need for innovation equity and the pivotal role that community and sponsor support can play.
Event Highlights:
eSports Competition – A high-energy tournament that engages students in teamwork, strategy, and digital skills while showcasing a pathway to the growing eSports industry.
Flag Football Activation – A hands-on look at the future of football, expanding access to sports programs and promoting wellness and teamwork in urban schools.
Executive Roundtable – An exclusive discussion among leaders from partner school districts, addressing disruptive transformation in education and the future of sports.
A Catalyst for Change: Why This Matters
The Beyond the Game Experience addresses a critical need: equal access to technology and modern sports programs for students in urban communities. Despite the rapid growth of fields like eSports and innovations in sports like flag football, students in under-resourced schools often lack access to these opportunities.
As a catalyst for change, this event is about breaking down barriers and building a launchpad for the future of sports and education. By partnering with us, sponsors can play a transformational role in preparing students for success in high-growth sectors, fostering a K-12 pipeline that leads from classrooms to cutting-edge careers.
Flag Football Activation: Future of Football
Goal: To ignite interest in flag football among high school students, educate them on the opportunities available within the sport, and open doors to potential career paths in and around the game.
Target Audience: High school students across New Orleans, with a focus on urban school students.
Objectives:
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Awareness: Increase participation in flag football by showcasing it as an accessible and inclusive sport.
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Pathways: Educate students on scholarship opportunities, college leagues, and professional avenues within flag football.
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Career Opportunities: Highlight the various career paths related to sports, including coaching, sports management, broadcasting, sports medicine, technology, and more.
Executive Leadership Innovative Roundtable: Shaping the Future of Sports and Education
Overview: The Executive Leadership Innovative Roundtable is an invitation-only gathering of education leaders, sports industry innovators, and community stakeholders focused on using sports as a driving force for transformation in education. As the landscape of sports evolves with new frontiers like flag football and e-gaming, this roundtable aims to explore how these modern formats can open pathways for students and communities, creating a future-ready K-12 pipeline.
Why This Roundtable? Sports have long been a unifying force, but today they can also be a bridge to education, career readiness, and community alignment. This roundtable will examine how sports—particularly flag football and e-gaming—can be embedded in school systems as pillars of a well-rounded education, giving students in urban communities access to cutting-edge experiences that help them thrive.
The Executive Leadership Innovative Roundtable leverages the universal appeal of sports to spark transformation in education and community engagement. By aligning on a shared vision for the future of sports, we can build a pipeline that brings technology, education, and the excitement of modern sports into one cohesive framework for student success.
Sponsorship Opportunities
As a sponsor, you’ll have a prominent platform to be seen as a leading force for change in education and sports. This sponsorship is more than brand visibility; it’s a commitment to empowering the next generation of athletes, strategists, and innovators by making sports and digital equity a reality for all.
Why Sponsor Beyond the Game?
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Champion the Future of Sports: As the landscape of sports evolves, your involvement underscores your role as an innovator and advocate for expanding access to sports like eSports and flag football.
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Catalyst for Disruptive Change in Education: Your sponsorship supports a future where urban students can thrive in emerging tech and sports fields, closing the innovation equity gap in education.
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Unmatched Brand Visibility: Gain visibility through event promotions, media outreach, and association with Super Bowl week, showcasing your commitment to the community and the future of sports.
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Community Engagement and Talent Pipeline Development: Directly impact the lives of students and create a pathway for a new generation of digitally skilled leaders, athletes, and professionals.
Title Sponsors
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Exclusive naming rights for the event (e.g., “Beyond the Game Experience presented by [Your Brand]”).
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Prime logo placement on all event materials, banners, and digital promotions.
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Keynote opportunity during opening or closing ceremonies, reinforcing your commitment to innovation in sports and education.
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Featured partner in press releases, social media, and post-event impact reports.
Event Partner
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Logo placement on event materials and select digital promotions.
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Dedicated booth space at the Education Innovation Tech Fair for interactive experiences or activations.
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Recognition in press materials and sponsor highlights on social media.
Community Sponsor
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Logo placement on select event materials and sponsor recognition on social media.
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Opportunity to sponsor specific event components, such as the Flag Football Activation or eSports Competition.
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Inclusion in a post-event report highlighting contributions and impact.
Sign up to sponsor the Beyond the Game Experience. Our sponsor relations team will reach out to you personalize a sponsorship package.